“Don’t just listen to your audience. Understand them.”

This is the motto placed in the middle of Fizziology’s website, a global audience insights firm that uses real-time information from social media to uncover audience trends and insights for clients.

Rich Calabrese, Executive Vice President and General Manager at Fizziology, works to help clients understand audience reactions to marketing and products – and helps devise new strategies for them, based on this research.

At this month’s luncheon, learn more from Rich about how you can understand the social conversation surrounding your organization or your client – so you can create better marketing that gets better engagement. We’ll discuss using data to understand the social conversation – and how to get involved (and steer the conversation) when it comes to crisis management.

Register now