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January 2020

January Luncheon: Sure to Fade or Here to Stay – Launching a Successful Business Podcast in 2020

January 15, 2020 @ 11:30 am - 1:00 pm
The Willows of Westfield, 6729 Westfield Boulevard
Indianapolis, IN 46220 United States
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Podcasts are the new frontier in media, as 32% of Americans claim to have listened to a podcast in the last month. Hear from those who have experienced success in the Business Podcast sphere at the January luncheon, where you will learn: How to decide whether or not to start a business podcast Tips for getting a client or company leaders to buy into the idea of launching a podcast Some of the most common mistakes businesses make when launching…

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March 2020

March Luncheon – Walk the Talk: Fostering Identity Affirming Spaces

March 11, 2020 @ 11:30 am - 1:00 pm

Brands can no longer afford to focus on one type of customer – and neither can employers. According to a BuiltIn study, the Caucasian population will fall to 63 percent of the total U.S. population by the end of this year. Whether you advise brands on marketing campaigns, roll out employee engagement surveys or simply manage a team, diversity and inclusion should be front-of-mind in all we do. Don’t miss our March luncheon, where Dr. Buchanan-Rivera, chief equity and inclusion…

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July 2020

July Luncheon Webinar: Online Reputation – Search Engine Optimization/Wikipedia and More

July 8, 2020 @ 11:45 am - 1:00 pm

Worried about SEO/reviews/Google results/Wikipedia, and/or any other scary sounding tools that you’re uncomfortably aware that you may be responsible for? Everyone is concerned about their online reputation, but no one is quite sure what to do about it. Join us as we cover the channels that make up your online reputation, provide tactics you can use when you get home, and introduce some mini case studies. Speaker Josh Greene is the CEO for The Mather Group, a digital agency, that…

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September 2020

September Luncheon Webinar: Moral Reasoning – The Secret to Effective Leadership?

September 9, 2020 @ 11:45 am - 1:00 pm

What’s the secret to effective Leadership? Dr. Andrew Cullison says the key rests in being good at a set of skills called "moral reasoning” skills. He will walk the audience through the proven connections between these skills and effective leadership. He will also discuss the implications of these connections for PR professionals. Speaker: Dr. Andrew Cullison is currently the Phyllis W. Nicholas Director of The Janet Prindle Institute for Ethics at DePauw University. His current research interests include philosophical and…

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November 2020

November Luncheon – The Power of Difficult Conversations: Tips for Feedback and Negotiation Scenarios

November 11, 2020 @ 11:30 am - 1:00 pm

Can you recall a time in your career or life where you’ve had to have a difficult conversation? This could be performance evaluations, workload struggles, asking for a raise, negotiating a contract with a vendor, etc. We’ve all been there – or will be there at some point – and it’s not fun. But, it’s unavoidable. During our November Virtual Luncheon, Rebecca Cook and Charlotte Westerhaus-Renfrow from the Kelley School of Business will share insight into how to make the…

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January 2021

January Luncheon: How 2020 Changed the Media Landscape – What’s Here to Stay and What Comes Next

January 13 @ 12:00 pm - 1:00 pm

2020 changed virtually every aspect of life as we knew it, including the PR and media landscape. As we embark on a new year, we will take a moment to reflect on the changes 2020 brought our industry and what that means for us as communications professionals. Join us for a panel discussion with a social media pro, a long-time journalist, and a PR professional as they share their thoughts on changes that are here to stay and developments we…

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March 2021

Communicating the COVID-19 Vaccine: A conversation with Jeni O’Malley, Indiana Department of Health

March 11 @ 12:00 pm - 1:00 pm

As Indiana prepared to begin its COVID-19 vaccine rollout, state health officials were tasked with developing an effective communications plan to provide the public with vital information regarding vaccine logistics, eligibility and safety. Learn about the planning and preparation that went into the Indiana Department of Health’s communications strategy for its COVID-19 vaccine distribution plan – “It’s Our Shot, Hoosiers” – during our conversation with Jeni O’Malley, the Indiana Department of Health’s deputy chief of staff & chief communications officer. We’ll…

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May 2021

Lessons for Today’s Speechwriting and Public Affairs

May 12 @ 12:00 pm - 1:00 pm
Tinker House Events, 1101 E 16 St.
Indianapolis, IN 46202 United States

Throughout the past few years, widening political divides have introduced new challenges for public affairs practitioners. These challenges affect how PR pros approach communications for elected officials – from public speeches to everything in between. Learn more about public affairs and the speechwriting process during our conversation with Pete Seat, Bose Public Affairs Group’s vice president of strategic communications, and Jennifer Wagner, founding principal and owner of Mass Ave PR. We’ll discuss what it’s like to act as a spokesperson…

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August 2021

What you might be missing in Google Analytics

August 18 @ 11:30 am - 1:00 pm

You might use Google Analytics to measure how your customers, website visitors and app users engage with your content, but with such a robust platform, you may be underutilizing certain features that could help you more effectively analyze data to deliver optimum experiences and drive results. Join Brian Walker, a Google Analytics certified professional and president of Statwax Digital Advertising, as he leads PRSA Hoosier Chapter members through an overview of features and insights you may be missing. It’s his…

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September 2021

Developing Effective Ethics Initiatives: A Conversation with Jasmin French, Senior Manager of Global Ethics and Compliance at Cummins Inc.

September 8 @ 11:30 am - 1:00 pm

September is Ethics Month, a time to honor ethical practice as a cornerstone of the public relations industry. As public relations professionals who often serve as ethics counsel for clients or company leadership teams, it’s important to always be prepared for any ethical dilemma, large or small. Please join us for a conversation with Jasmin French, senior manager of global ethics and compliance at Cummins Inc., to learn more about how to develop effective ethics initiatives. Details: - Wednesday, Sept.…

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