Public Relations Specialist

Company:
One Click
1300 Windhorst Way
Greenwood, Indiana 46143
Title: Public Relations Specialist
Job Type: Full-time
Description:

One Click is seeking a Public Relations Specialist who will help with the efforts of telling the story of our three eyewear brands (Readers.com, Sunglass Warehouse, and felix + iris). Reporting to the Director of Brand Marketing, this position will be responsible for building relationships with the media and influencers, as well as securing placements on multiple platforms including, but not limited to: blogs, newspapers, social media, magazines, online publications, and television. If you love all things online (searching, buying, blogging, social networking, etc.), and you’ve got a passion for PR and building relationships with influencers in a fast-paced, data-driven environment, we’d really love to meet you!

You’ll be happy at One Click if you:

  • Thrive in a fast-paced, entrepreneurial environment
  • Want the freedom to make an impact in a growing business
  • Move quickly, make data-driven decisions, and iterate fast
  • Are a results-oriented team player with a “roll up your sleeves” attitude
  • Love working collaboratively
  • Want to drive change in a positive, collaborative, and transparent way
  • Are comfortable giving feedback and receiving constructive criticism
  • Want to have fun

Responsibilities:

  • Focus majority of time on media relations and utilizing high level content to secure online relationships
  • Craft compelling stories around One Click’s team, customers, brands, technologies, community involvement, and more
  • Utilize the One Click PR Scorecard to track goals and successes of PR placements according to the quality of the placement (link, publication, content, etc.)
  • Optimize press releases when applicable based on existing performance, announcements, news, etc.
  • Execute traditional PR efforts such as offline partnerships, community outreach, and research
  • Utilize One Click’s media intelligence platform (Cision) as a tool to simplify blogger/influencer relations/outreach and master target pitching to create lists that develop and foster relationships with media personnel
  • Work with niche influencers for paid-media placements
  • Provide in-depth research on information relevant to our brands
  • Work closely with other members of the Brand Team to understand what we have to promote and to make sure what we’re creating is promotable
  • Conduct regular research and analysis of competitive content marketing campaigns
  • Maintain a deep knowledge of content channels and effective strategies to maximize engagement of online audiences
  • Work on other special projects as needed

About One Click:

One Click is an innovative e-tailer that sells eyewear across the Readers.com, Sunglass Warehouse, and felix + iris brands. As shown by our placement on the Best Places to Work in Indiana list for four consecutive years and the honor of being a 2016 Inc.’s Best Workplaces, we have a fun, transparent, and collaborative work environment where laughter is the norm. We’re building an amazing company, filled with exceptional human beings who challenge and inspire each other every day. If you share our passion for customers and want the opportunity to navigate uncharted waters in online retail with a highly motivated group of people who love what they do, we want to meet you!

Benefits & Perks: 

As part of the One Click team, you’ll be entitled to a great list of benefits including (but not limited to) competitive compensation package, medical, dental, vision, disability, generous paid time off, competitive 401k match, charitable paid days, Summer Sandwich program (4-day weekend on Memorial Day and Labor Day), discounted product purchases, on-site fitness area, flexible schedule, game room that includes ping pong, pool, foosball, television, and darts, your choice of a laptop or desktop (Macs & PCs), and a fully stocked cereal bar and all the healthy snacks you can eat!

Qualifications:

Qualifications:

  • Full alignment with our core values
  • 2+ years experience in PR with strong interest in online marketing
  • Preferred: Bachelor’s degree in PR or related field of study
  • Exceptional written and verbal communication skills
  • Basic understanding of HTML
  • Very strong research, analytical, and decision making skills
  • Exceptional creative thinking skills with the ability to think of “big ideas” from a marketing perspective
  • Strong understanding of SEO and how social media, PR, and content impacts search rankings, brand awareness, referral traffic, conversion rates, and revenue
  • Relationship oriented
  • Perseverance, persistent, relentless: once you set your mind on a goal, you work to see it through and don’t become easily discouraged
  • Natural curiosity, desire to learn, and willingness to ask questions
  • Able to juggle multiple projects simultaneously in a deadline-oriented environment
How To Apply:

Interested? Apply online at oneclickventures.com