2025 Pinnacle Award winners announced
PRSA Hoosier Chapter Honors Top Public Relations and Communications Work at 2025 Pinnacle Awards
INDIANAPOLIS – June 19, 2025: The Public Relations Society of America Hoosier Chapter, Indiana’s statewide organization for public relations and communications professionals, recognized the best in strategic communications across the state at the 2025 Pinnacle Awards.
The annual awards celebrate excellence in public relations, marketing, and communications projects and programs implemented in the previous year.
More than 60 Pinnacle Awards and Awards of Honor were presented at this year’s celebration, which took place on Wednesday, June 12 at Gridiron Hall. The event was emceed by community advocate and Fox59 anchor/reporter, Rafael Sanchez, and brought together professionals from across sectors to celebrate innovation, impact, and service to the
community.
“This year’s submissions reflected an incredible range of creativity, strategy, and impact,” said Konah Williams, Pinnacle Awards Chair. “It was especially meaningful to honor not only outstanding projects and programs, but also the individuals and organizations who are making a difference in our communities through their philanthropic and service-driven efforts. It’s an honor to celebrate the professionals driving meaningful communication across Indiana.”
2025 Best of Show Honorees
- Best of Show – Project: Martha Thomson, Indiana State Early Childhood Education Media Campaign
- Best of Show – Program: Line One, Geist Half Marathon Marketing Campaign
- Outstanding Junior Pro: Ashley Shuler, PR Manager, dormakaba
- Catalyst Award: Linda Jackson, Communications Manager, Hirons
The 2025 Pinnacle Award Recipients:
- Transforming Angel Mounds – Indiana State Museum and Historic Sites
- Crystal Signature Events – Pence Media Group
- Tiffany Skilling – Pence Media Group
- Grow With Us – Pence Media Group
- City of Indianapolis Clinician Led Community Response Marketing Campaign – The Holliday Collaborative Agency
- Geist Half Marketing Campaign – Line One
- Bogg Bags – Pence Media Group
- Pulsed Field Ablation: Rolla’s Story – Community Health Network
- Rohrman Automotive – Pence Media Group
- He Knows Your Name – Pence Media Group
- Shreve for Congress Political Campaign – Line One
- Indiana Senate Bill 133 Advocacy Campaign – Crossroads Public Affairs and The Holliday Collaborative Agency
- LRG Restaurants – Pence Media Group
- National FFA Convention & Expo – Pence Media Group
- Lucas Oil Products – Pence Media Group
- Shelbyville Rebrand Unveiling Community Event – Hirons
- Welcome to Indy: The Eras Tour Takes Off at IND – Indianapolis Airport Authority
- Donor Memorial Announcement – Indiana Donor Network
- Eiteljorg Museum Storyteller Magazine 2024 – Eiteljorg Museum
- Cardboard City – Community Health Network
- FFA Live – Pence Media Group
- A Groundbreaking Garners Groundswell of Media Coverage – Line One
- Indiana State University Fall Solicitation – Indiana State University, Division of University Advancement
- Indiana State University GTBD Video – Indiana State University, Division of University Advancement
- Highlighting Celebration Crossing – Indiana State Museum and Historic Sites
- Santa Lands at Celebration Crossing – Indiana State Museum and Historic Sites
- Destination Retirement Digital Magazine – Indiana Public Retirement System
- Advancing Westfield – City of Westfield
- Mid-States MSDC 2024 Annual Awards Presentation Speech – Hirons
- Early Childhood Education Media Campaign – Indiana State University
- Autism Community Connection Visual Identity Rebrand 2025 – Top Dog Communication
- HamCo Love Social Media Campaign 2025 – Top Dog Communication
- Public Outreach Supporting Culture Punch – Butler University
2025 Award of Honor Recipients:
- Indiana State University Annual Report – Indiana State University, Division of University Advancement
- I-69: Connecting the Crossroads – HNTB
- Kurt Vonnegut Museum and Library Giving Tuesday Promo Video 2024 – Top Dog Communication
- Kurt Vonnegut Museum and Library Giving Tuesday Bookmark 2024 – Top Dog Communication
- Early Learning Indiana Donor Newsletter – Line One
- Building a Better NFHS MOMS Website – Butler University
- Combating OB Desert Healthcare Perceptions in Southern Indiana – MEK Group
- Opinion: Organ Donation Extends the Gift of Life – Indiana Donor Network
- Montana Mother – Indiana Donor Network
- Heartiversary – Indiana Donor Network
- Carmel Swim Club – Pence Media Group
- Republic Airways: Impact of Mentorship – Line One
- Westfield Connect – Community Health Network
- Indiana State – Indiana State University
- Pickett and Associates Publication 2024 – Pickett and Associates, LLC
- Excellence in Informative Outreach: Glick Reports – VOX Global
- IAA Andy Morris Flash Orchestra – Indianapolis Airport Authority
- External Comms 2025 – Indianapolis Airport Authority
- IAA: The Power of Public Outreach – Line One
- Angel Mounds Highlights Native Voices – Indiana State Museum and Historic Sites
- Hoosier Energy Pilot and Systemwide Campaign – Hirons
- Indianapolis Public Library: Meet the Artists – Hirons
- 2024 Headless Horseman – Conner Prairie
- Athenaeum Foundation German-American Events – Hirons
- FFA Live – Pence Media Group
- Circle Centre Mall All-Star Media Relations – Line One
- Nothing Is Wasted Book Launch – Line One
- Indiana Department of Workforce Development QUEST Grant Campaigns – Hirons
- Conner Prairie Headless Horseman – Pence Media Group
- Tiffany Skilling Interiors – Pence Media Group
- Crystal Signature Events – Pence Media Group
- Sometimes I Imagine Your Funeral – Community Health Network
- Heidelberg Materials DOE Funding Announcement – Hirons
- Indy Health District Community Event – Hirons
- Conquer Paralysis Now – Pence Media Group
The PRSA Hoosier Chapter represents public relations professionals from throughout Indiana, including employees of associations, agencies, corporations, universities, nonprofits, government and independent practitioners. With more than 350 members, it is one of the largest chapters in the United States. The Hoosier Chapter provides its members with various programs and events, along with accreditation training, news and information.
For more information about the PRSA Hoosier Chapter or details on how you can join, please visit www.prsahoosier.org.
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