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PRSA Hoosier Chapter Luncheon-Real Talk about Fake News
November 14, 2018 @ 11:30 am - 1:00 pm
Join us for our November luncheon, Real Talk About Fake News, presented by Dave Collett, executive vice president and general manager of Weber Shandwick’s St. Louis office.
The unwanted and unwelcome phenomenon of “fake news” continues to be a chronic disruption to the environment in which communications professionals operate. More significantly, its presence is eroding trust and confidence in credible news and information sources.
This presentation will delve into the origins of fake news and follow its trajectory, providing the latest information on how it is permeating our profession and the impact it is having on how we operate. Specifically, the presentation will focus on the following topics:
● the changing definition and usage of the term “fake news”
● how fake news impacts real news, challenging the credibility and the influence of genuine media outlets
● the rise and impact of automated online message dissemination
● how social platforms are trying to filter and combat fake news
Register by Thursday, November 8th to secure your spot. A limited number of seats will be available after this date, so register today!
Onsite parking available.