Member Q&A with John Paff, APR

The PRSA Hoosier Chapter is conducting member profiles throughout the year to facilitate connections within the Chapter. We are pleased to introduce John Paff.unnamed-1

Name: John Paff, APR

Position: Partner – Owner – Strategist

Employer: Nichols Company

College Attended: Oral Roberts University / Regent University

PRSA Position: Statewide Outreach

Q: How did you get to where you are today?

More than 25 years’ service to not-for-profit organizations and higher education has given me a distinctly client-centered perspective on our agency’s work. We’re not here just to sell products or services; rather, we’re here to solve problems.

Q: What advice would you give to new PR professionals?

Always work to strengthen your storytelling skills. Working in any medium — print, video, social media, or what have you — you’ll be more successful if you can move people through effective stories.

Q: Is there a specific cause or non-profit for which you advocate? 

I am an advocate for Christian colleges and universities. The intersection of faith, reason and culture fascinates me.

Q: What are your hobbies outside of work?

I’m a beekeeper. I currently have six hives of honeybees on my rural property. It’s a way for me to connect with the rhythms of the ecosystem.

Q: What’s one PR rule that you live by?

“Let love and faithfulness never leave you; bind them around your neck, write them on the tablet of your heart. Then you will win favor and a good name in the sight of God and man.”  (Ancient proverb)

Connect with John.