Women Leading the Way
Not only are women capable of becoming successful professionals, but they often make the best leaders. There have been several leaders within the public relations industry that have paved the […]
QuickStart Leadership Conference Recap
Committee and board members from PRSA Hoosier Chapter attended the PRSA East Central District QuickStart Leadership Conference Friday, Sept. 23. The event featured PR practitioners sharing best practices, strategies for […]
Racing to the end. How PR pros keep sane during the holidays
The calendar is winding down and it’s December. So, now life gets busier as shopping has picked up in intensity, and we find ourselves attending holiday parties with coworkers, decorating […]
Social Media: Is it a Trick or a Treat?
We all use social media in our daily lives. I’m sure you at least see it every day, whether or not you have an account (and if you don’t, you […]
Internal Communications: Often Overlooked
Takeaways from the PRSA Employee Communications CONNECT18 Conference Despite studying communications in college and working in the field for 25 years, I didn’t truly understood the value and nuances of […]
Information Centrality: Creating a Closed-Loop System of Communication
Product to market is a lengthy path. Different teams from concept, to design, to manufacturing, to field trails, to training, to product launch, to market—the process makes you think twice […]
Capture, Curation and Cognition: 3 Things to Consider in a New Era of Content
I read a paragraph of an article the other day, followed by three paragraphs of a second article, two paragraphs of a third article, two minutes of a YouTube video, […]
TRUST, The Four Letter Word
I think it’s the economy. I think people are getting slowly pulled into the blahs. I think people are sad to see the summer go and a fast fall zoom […]
SEO for the PR Pro
Internet technology is ever-changing and that means the way audiences find your message is always changing too. Understanding Search Engine Optimization (SEO) is an essential and perpetual key to public […]
To our journalist friends who may have to navigate a new direction:
Because of the changing nature of news many journalists are examining what they want to be when they grow up. One option may be to join us in public relations. […]