When in Doubt, Make a List
We have all had that “stare at the blank white screen and try to think what to write” scenario before. I’ve had it a lot of late! So, I’m giving […]
TRUST, The Four Letter Word
I think it’s the economy. I think people are getting slowly pulled into the blahs. I think people are sad to see the summer go and a fast fall zoom […]
SEO for the PR Pro
Internet technology is ever-changing and that means the way audiences find your message is always changing too. Understanding Search Engine Optimization (SEO) is an essential and perpetual key to public […]
Tragedy at the State Fair: A health system’s PR response
On a blustery and stormy August evening, rigging at the Indiana State Fair collapsed during a concert, sending 20 individuals to IU Health Methodist Hospital, as well as others to […]
Why I’m Proud to Be a Gen Y Professional
I am considered to be a part of Generation Y, sometimes called “Millennials” (born between 1982 and 1991) – a tech-savvy generation defined by change and uncertainty, but also strength […]
Hetrick and the Magic Question
By now you’ve heard there will be no more Hetrick Communications in Indianapolis. In fact, I’m submitting this blog on the final day of operations at what’s been one of […]
September Luncheon Presentation
If you missed last week’s luncheon on PR measurement from Joanne Puckett, vice president and research director for the Ketchum Global Research Network, below is the link the presentation. PR […]
To our journalist friends who may have to navigate a new direction:
Because of the changing nature of news many journalists are examining what they want to be when they grow up. One option may be to join us in public relations. […]
Nothing Good Happens at 2:47 a.m., A Lesson in PR Ethics
I shot out of bed and looked at the clock: 2:47 a.m. “The photo,” I thought to myself. “Is it ok we used that photo?” Here is how it all […]
Back to School: Sharpen your pencils and your networking skills
Several Indiana colleges are back in session this week. Meaning students have a full plate of possibilities for getting involved this year. As talented and engaged PR students, we’re sure […]