Hetrick and the Magic Question

By now you’ve heard there will be no more Hetrick Communications in Indianapolis. In fact, I’m submitting this blog on the final day of operations at what’s been one of […]

September Luncheon Presentation

If you missed last week’s luncheon on PR measurement from Joanne Puckett, vice president and research director for the Ketchum Global Research Network, below is the link the presentation. PR […]

The Value of Continuing Education in PR

The question was asked at last November’s Hoosier PRSA luncheon. “Would you recommend graduating college seniors dive right into a Master’s degree, or should we work in the field for […]

Four Reasons to Hold a News Conference

A few months ago, Federal Reserve Chairman Ben Bernanke made headlines by announcing that the Fed would hold a news conference. You read that right, he made news by announcing […]

With Photojournalism in Flux, Opportunity is Open

Recently, four multimedia journalists sat down with a group of 25 PRSA members to discuss the new challenges journalists are facing.  As media staffs shrink and technology advancements become available, […]