The Value of Continuing Education in PR

The question was asked at last November’s Hoosier PRSA luncheon. “Would you recommend graduating college seniors dive right into a Master’s degree, or should we work in the field for […]

Four Reasons to Hold a News Conference

A few months ago, Federal Reserve Chairman Ben Bernanke made headlines by announcing that the Fed would hold a news conference. You read that right, he made news by announcing […]

With Photojournalism in Flux, Opportunity is Open

Recently, four multimedia journalists sat down with a group of 25 PRSA members to discuss the new challenges journalists are facing.  As media staffs shrink and technology advancements become available, […]